Oct 27, 2025
Sonneborn, an HF Sinclair brand, known as a global leader in specialty ingredients, is expanding its sustainable product brand to include SonneNatural™ Fluidity, 100% biobased replacements for cyclic siloxanes, and SonneNatural™ Synergy, customizable hybrid solutions. These unique technologies join SonneNatural™ Affinity, 100% plant-based waxy emollients serving as natural petrolatum and wax alternatives that have been successfully marketed for the past several years.
SonneNatural™ Fluidity represents 100% bio-based replacements for cyclic siloxanes (D4, D5, D6) with significantly lower cradle to gate carbon footprint1 and is an ideal alternative to low viscosity oils. Using patented technology, SonneNatural™ Fluidity is readily biodegradable, odorless, colorless and GMO-Free, a perfect solution for sun care, skincare, haircare, and makeup applications.
Building on its reputation of innovation and flexibility in formulating solutions, Sonneborn is excited to offer a hybrid product line, SonneNatural™ Synergy, providing development teams the ability to dial in performance to meet customer and market needs with bespoke options.
“The SonneNatural™ product line expansion marks an important step in our ability to develop, formulate and produce products at scale that understand the needs of customers today and in the future," said John K. Pudelski, Ph. D., Vice President, Technology and New Business Development, Lubricants & Specialties at HF Sinclair. “We’re very proud of this innovative suite of products and the role they are playing in advancing the specialty industry into a more sustainable future.”
This portfolio of SonneNatural™ products provides solutions to meet evolving consumer demands, health and regulatory requirements, and sustainability goals, in an agile and adaptable way. SonneNatural™ represents Sonneborn’s commitment to providing innovative products based on naturally derived ingredients.
“Sonneborn has a history of more than 120 years of innovation and anticipating industry trends and consumer needs”, said Paul Lowther, Vice President, Global Marketing with HF Sinclair’s Lubricants & Specialties division. “With our latest technology, we are able to match the changing regulatory requirements around the world while supporting sustainability goals and producing purer, more environmentally friendly products across multiple industries.”
Find out more about SonneNatural™ and our expanded product lines here, follow us on LinkedIn or drop by our booth #555 at Cali SCC on Oct 29-30, 2025.
1 *Cradle to Grave Analysis assumes PCF (Cradle to Gate) plus emissions at end of life to full oxidation of products (Gate to Grave). HF Sinclair L&S product LCA and PCF (Cradle to Gate) based on ISO 14040, 14044, 14067
