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Luther Jones
Executive Vice President, Sonneborn, LLC
Originally Posted April 23, 2014

There has been a drumbeat of press in the past year telling of substantial overcapacity and oversupply of base oils. This in turn created an expectation that prices will dramatically decrease for at least the next five years.  And then there’s the glut of “expert” talking heads on the biz channels telling us crude prices will similarly collapse and return to the $70’s per barrel.  Sonneborn is not immune to the press...

Anthony P. Banaszewski
Technical Director, Sonneborn, LLC
Posted November 6, 2012

If you are already using Sonneborn products you are likely familiar with the terminology cGMP (current Good Manufacturing Practices) and what it means. The premise of cGMP is that the quality system is based on the principles of Quality by Design instead of Quality by Inspection. Sonneborn has been committed to the practice of Quality by Design long before GMP was established by the FDA, and continues to sustain the caliber...

Posted July 16, 2012

The idiom of the contemporary marketing gist — sustainable, organic, natural, green — conveys an emotive appeal that has come to dominate the marketing of personal care and household products. The explicit message that biochemically produced feedstock’s are inherently superior to refined petroleum-based (i.e., mineral) ones has become dogma.  Do bio-based chemicals outperform?  Are they economically and ethically superior?

Further reinforcing the popular notion that “green is good...